SmartMeasures, an Australian AI startup known for its innovative approach to merging AI with Behavioral Science, has announced the opening of a new office in Houston, Texas. This expansion is a significant milestone for the company as it looks to bring its cutting-edge technology to Retail Energy Providers (REPs) in the United States.
The decision to open an office in Houston was driven by the similarities between the American and Australian energy markets, both of which face challenges such as high customer churn rates and increasing customer debt. SmartMeasures offers a managed service that actively partners with clients to deliver results that exceed expectations, making it a low-risk investment for enterprises looking to leverage AI technology.
The company’s flagship products, including a churn prediction and treatment solution, have been successful in reducing customer churn for businesses in Australia since 2018. With the recent launch of a debt reduction solution in 2023, SmartMeasures is further solidifying its position as a leader in the AI industry.
By utilizing state-of-the-art AI technology and Behavioral Science principles, SmartMeasures is able to predict customer behaviors and guide them towards desired outcomes. This proactive approach has proven to be effective in reducing churn and driving prompt bill payments, ultimately leading to increased customer retention and profitability for businesses.
SmartMeasures’ mission is to drive tangible business outcomes by accurately predicting and influencing human behavior. With a focus on data-driven decision-making, the company empowers organizations to achieve growth and profitability through innovative AI solutions.
For more information about SmartMeasures and its offerings, visit their website at https://smartmeasures.ai/. Contact information for inquiries or press releases can be found on the website as well.